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Southern Craft Co. specializes in custom handcrafted furniture, woodworking projects, and custom residential floor plans. Their work serves homeowners, builders, and residential clients looking for high-quality craftsmanship paired with thoughtful, functional design.
The goal of the project was to create a professional website that clearly showcased Southern Craft Co.’s woodworking portfolio while also highlighting their custom floor plan services—helping potential clients quickly understand offerings and confidently reach out for new projects.
Client
Southern Craft Co.
Service Provided
Website Design & Development
YEAR
2025
Showcase Craftsmanship While Driving New Project Inquiries
The primary goal was to design a clean, visually driven website that allowed Southern Craft Co.’s work to speak for itself. The site needed to highlight custom woodworking projects and handcrafted furniture while also providing clear information about their custom floor plan services. Equally important was creating a professional online presence that builders, homeowners, and residential clients could trust—turning the website into both a portfolio and a lead-generation tool.
Moving Beyond Word-of-Mouth with a Professional Online Presence
Before the project, Southern Craft Co. relied heavily on word-of-mouth and lacked a website that fully reflected the quality of their craftsmanship. Their work wasn’t being showcased clearly online, and service offerings needed to be updated and presented in a more structured, professional way. Without a strong digital presence, potential clients had limited insight into the scope of services offered or the level of detail and care behind each project.
A Clean, Visual Portfolio That Builds Trust and Generates Leads
The finished website provides Southern Craft Co. with a polished, modern online presence that clearly displays their woodworking projects and custom floor plan services. High-quality visuals, organized content, and clear service explanations make it easy for visitors to understand what’s offered and take the next step. The result is a site that strengthens credibility, improves first impressions, and supports continued growth by turning craftsmanship into a professional, searchable online portfolio—accessible on both desktop and mobile devices.
